Showing posts with label Liam Mills. Show all posts
Showing posts with label Liam Mills. Show all posts
Wednesday, 14 December 2011
Tuesday, 6 December 2011
Music Video Evaluation
In what ways does your music video develop or challenge forms and conventions of real media products?
I feel that our music video was very good a meeting the conventions of music video but there were also times when we challenged them as well. It especially met Goodwin's point of analysis but also challenged some other music videos of the same genre.
Firstly, it does have some good visuals and music in my video. We made sure that all the shots cut on the beat and that the duration of some clips matches how quickly the the music is playing. This ensured that the video is easy to watch and helps the viewers to watch the video as it flows well. We also made sure that the video sold the artist. We did this in a number of ways by showing the artists, singing, playing instruments and having fun. this meant that the viewers would be able to connect with each individual character. We tried to make all the different members of the group have a different character so that the audience can relate to them easier.
Another way in which we sold the artist, and another of Goodwin's points, was by using voyeurism. The main way in which we used voyeurism min this video was what the artists were wearing. We all made sure that we wore similar clothes in the music video so that the audience can see that we are a group. This also helped to show that the artist was modern and this meant that are target audience could relate better to them. Because of the clothes we were wearing we also had included some intertextuality into our video as we were wearing clothes from places like top man and Jack and Jones.
We also followed Goodwin's point of genre characteristics. Our videos genre was indie/hip-hop. we found that the song was very fast and upbeat so we tried to show this in our video by making the shots fast and making the footage fun and enjoyable to watch. However, one of Goodwin's points which we couldn't follow very well was music and lyrics. We found it very hard to do this as the lyrics were so random and didn't really have a narrative. This is why we decided to make the video have random shots of lots of different things which were in our location (Cambridge). There was some lyrics that matched and that was the whistling scenes. we made sure that we made the match as well as we could.
How effective is the combination of the main product and the ancillary tasks?
We wanted to make sure that our music video, digipack and poster all had a link between that all so that the target audience can easily see that link between them. We feel that we did this successfully and that was because we used our split screen style throughout the entire project. this therefore, meant that the ancillary task would stand out and they would be more eye catching. This also helped to sell the artist as the audience can easily see that link between each product.
These three products also helped to create an image of the artist. i this case it shows how we are fun and a bit different to other artist in this genre. we did this by not showing the artist directly and just showing the name of the artist with randoms clips from our video on our ancillary tasks. Throughout our video we kept using the split screen effect especially on the whistling clips to break up the footage and make it more interesting and advanced. this is why we decided to use this on our digipack and poster as well. because we had a black background in our video with the images over it we decided to do this on the ancillary tasks as well so that they stand our from others.
What have you learnt from the audience feedback?
Whilst designing, making and editing this music video i have received a lot of feedback from my other peers and from teachers. I feel that this has helped me learn a lot and has helped know what I needed to improve and change in the actual video. Firstly, in the initial pitch we were asked a few questions by our other classmates and this helped us come up with some baseline ideas for our video. Firstly we were asked where we were gonna film or video and this is when we decided to film in Cambridge. They also asked if we are going to included any instruments which made us realise that it would be good to include some shots of us playing the drums as this was a main instrument in the song. Finally we were asked if we would use any effects in our video which was when we thought about using fades and quick cuts.
We then made our first cut, our rough cut, and got feedback from this too. This was probably the most important feedback as it really made us think about how we needed to improve it and what we needed to improve. The main feedback that we received was that we needed to include more shots of us actually singing. Obviously this is one of the key elements of a music video and a key part of selling the artist so we realised we had to go and film more of us singing. We were also told that some of our shots are slightly contrast with the colours and some are too random. So we decided to smoothen up some shots using colour correcter and we also took out some of the more random shots.
After we had finished these changes we showed our final cut to our peers. The main feedback that we got was that the video matched the mood of the song as it was fast paced and this meant it was fun and enjoyable to watch. People said that they really liked the effect of the split screens we used as it helped brake up some shots which would otherwise be fairly long winded and boring. They also said that even though we didn't have any real narrative it still worked because the song also didn't have a narrative. One thing that we wished we could have improved is that some of our shots weren't colour corrected as well as we had hopped. Even though we included more singing than in our rough cut some people still thought that we should have include more than we did.
How did you use the media technologies in the construction, research, planning and evaluation stages?
To create these three media products we had to use a variety of different technologies. Software we used to construct the products was the HD video cameras and the still cameras. We had 3 days to film all our footage for the video and then we had to upload it to the Apple Macs and then onto final cut to edit it. On final cut we could edit the length of each clip and where to put it in the song. It also has a lot of different effects to make the video more interesting. While using this we learnt how to do split screens effectively and we then used this idea throughout the 3 products. We then put our video on blogger which is where we have researched all our ideas and evaluated at each different stage.
To make our digipack and our poster we used the softwear Photoshop also on the Macs which is brilliant for making mote advanced things. This also has a lot of different things to help change the size, shape and effects of each photo. We used the stills camera to take the photos for our digipack and poster but ended up not using them as we just used shots from our video. While using Photoshop the main this that i learnt to do was how to fade just the edges of the pictures which gave it a really good finishing effect.
I feel that our music video was very good a meeting the conventions of music video but there were also times when we challenged them as well. It especially met Goodwin's point of analysis but also challenged some other music videos of the same genre.
Firstly, it does have some good visuals and music in my video. We made sure that all the shots cut on the beat and that the duration of some clips matches how quickly the the music is playing. This ensured that the video is easy to watch and helps the viewers to watch the video as it flows well. We also made sure that the video sold the artist. We did this in a number of ways by showing the artists, singing, playing instruments and having fun. this meant that the viewers would be able to connect with each individual character. We tried to make all the different members of the group have a different character so that the audience can relate to them easier.
Another way in which we sold the artist, and another of Goodwin's points, was by using voyeurism. The main way in which we used voyeurism min this video was what the artists were wearing. We all made sure that we wore similar clothes in the music video so that the audience can see that we are a group. This also helped to show that the artist was modern and this meant that are target audience could relate better to them. Because of the clothes we were wearing we also had included some intertextuality into our video as we were wearing clothes from places like top man and Jack and Jones.
We also followed Goodwin's point of genre characteristics. Our videos genre was indie/hip-hop. we found that the song was very fast and upbeat so we tried to show this in our video by making the shots fast and making the footage fun and enjoyable to watch. However, one of Goodwin's points which we couldn't follow very well was music and lyrics. We found it very hard to do this as the lyrics were so random and didn't really have a narrative. This is why we decided to make the video have random shots of lots of different things which were in our location (Cambridge). There was some lyrics that matched and that was the whistling scenes. we made sure that we made the match as well as we could.
How effective is the combination of the main product and the ancillary tasks?
We wanted to make sure that our music video, digipack and poster all had a link between that all so that the target audience can easily see that link between them. We feel that we did this successfully and that was because we used our split screen style throughout the entire project. this therefore, meant that the ancillary task would stand out and they would be more eye catching. This also helped to sell the artist as the audience can easily see that link between each product.
These three products also helped to create an image of the artist. i this case it shows how we are fun and a bit different to other artist in this genre. we did this by not showing the artist directly and just showing the name of the artist with randoms clips from our video on our ancillary tasks. Throughout our video we kept using the split screen effect especially on the whistling clips to break up the footage and make it more interesting and advanced. this is why we decided to use this on our digipack and poster as well. because we had a black background in our video with the images over it we decided to do this on the ancillary tasks as well so that they stand our from others.
What have you learnt from the audience feedback?
Whilst designing, making and editing this music video i have received a lot of feedback from my other peers and from teachers. I feel that this has helped me learn a lot and has helped know what I needed to improve and change in the actual video. Firstly, in the initial pitch we were asked a few questions by our other classmates and this helped us come up with some baseline ideas for our video. Firstly we were asked where we were gonna film or video and this is when we decided to film in Cambridge. They also asked if we are going to included any instruments which made us realise that it would be good to include some shots of us playing the drums as this was a main instrument in the song. Finally we were asked if we would use any effects in our video which was when we thought about using fades and quick cuts.
We then made our first cut, our rough cut, and got feedback from this too. This was probably the most important feedback as it really made us think about how we needed to improve it and what we needed to improve. The main feedback that we received was that we needed to include more shots of us actually singing. Obviously this is one of the key elements of a music video and a key part of selling the artist so we realised we had to go and film more of us singing. We were also told that some of our shots are slightly contrast with the colours and some are too random. So we decided to smoothen up some shots using colour correcter and we also took out some of the more random shots.
After we had finished these changes we showed our final cut to our peers. The main feedback that we got was that the video matched the mood of the song as it was fast paced and this meant it was fun and enjoyable to watch. People said that they really liked the effect of the split screens we used as it helped brake up some shots which would otherwise be fairly long winded and boring. They also said that even though we didn't have any real narrative it still worked because the song also didn't have a narrative. One thing that we wished we could have improved is that some of our shots weren't colour corrected as well as we had hopped. Even though we included more singing than in our rough cut some people still thought that we should have include more than we did.
How did you use the media technologies in the construction, research, planning and evaluation stages?
To create these three media products we had to use a variety of different technologies. Software we used to construct the products was the HD video cameras and the still cameras. We had 3 days to film all our footage for the video and then we had to upload it to the Apple Macs and then onto final cut to edit it. On final cut we could edit the length of each clip and where to put it in the song. It also has a lot of different effects to make the video more interesting. While using this we learnt how to do split screens effectively and we then used this idea throughout the 3 products. We then put our video on blogger which is where we have researched all our ideas and evaluated at each different stage.
To make our digipack and our poster we used the softwear Photoshop also on the Macs which is brilliant for making mote advanced things. This also has a lot of different things to help change the size, shape and effects of each photo. We used the stills camera to take the photos for our digipack and poster but ended up not using them as we just used shots from our video. While using Photoshop the main this that i learnt to do was how to fade just the edges of the pictures which gave it a really good finishing effect.
Thursday, 1 December 2011
1/12/11
Today we filmed our directors cut, it took us quite a while but we got what we needed and have good content.
Sunday, 27 November 2011
Directors commentary evaluation
Directors commentary, also known as audio commentary, is a separate disc which has 1 or more people talking about the video as it plays in time with the original disc. Audio commentary's can be serious or entertaining and they can describe more about what is going on in than the viewers may originally see.
There are two types of main director commentary's:
There are two types of main director commentary's:
- Partial or scene-specific, which only covers selected scenes of the film. Sometimes these are recorded without the speaker viewing the film and therefore the commentator may make more general comments than pointing out specific details.
- Feature-length or screen-specific, which is recorded in one session: the speakers watch the movie from beginning to end and give their thoughts directly based on what is happening on-screen.
Thursday, 24 November 2011
Wednesday, 23 November 2011
Plan for the weeks ahead.
28th November Monday- Timed response to evaluation Questions
30th November Wednesday- No lesson. Type up timed response onto the Blog. Prepare your script.
1st December Thursday- Filming your script- 45 minutes in studio only.
5th December Monday- Editing.
7th December Wesnesday- Editing deadline.
8th December Thursday- Hear feedback on script.
12th December- /finalise blogs.
30th November Wednesday- No lesson. Type up timed response onto the Blog. Prepare your script.
1st December Thursday- Filming your script- 45 minutes in studio only.
5th December Monday- Editing.
7th December Wesnesday- Editing deadline.
8th December Thursday- Hear feedback on script.
12th December- /finalise blogs.
Monday, 21 November 2011
Conventions of a Magazine advert.
These are a list of the conventions of a magazine advert:
- Title of the band
- The release date
- The age rating
- Reviews
- Pictures, should show the genre of the artists song
- Record label
- Text should be eye catching and show genre
With a magazine advert the main aim is to sell the DVD so the magazine ad should show clearly when and where it is coming out and who it is that is selling it.
Conventions of a DVD cover.
On a DVD cover this is a list of things that should be included:
- A title
- Pictures of the characters or artists
- Age certificate
- DVD symbol
- Tag line
- About the DVD
- The song list
- Synopsis
These all need to be included in a conventional DVD cover to show the content of the DVD and sell the artist.
Thursday, 17 November 2011
Digitpak Research
1. analyse - a video/dvd cover/advert preferably from the same artist.
- see if there is a running theme in all of them.
Yes, the location where the video was filmed has been used for both the DVD cover and for the advert, the song is about isolation and the theme of the dvd case is the two main characters being isolated from one another. The advert has a very professional finish to it and there isn't too much writing on it clogging it up. The way that the top and bottom of the picture has been blurred and darkened to give it a cold effect.
- discuss how they promote the artist.
They have put the main singer on the front cover of the DVD case with the secondary singer on the back. The artist does not feature on the advert but this helps promote the isolation.
- discuss images/font style.
The same style of image has been used for both of the advert and the dvd case. This gives it a good overall theme of the graffiti which appeals to the younger audience. The same font is also used in both of the advert and the DVD case giving it a good running theme.
2. plan your own ideas plus upload photos/stills you use
Yes, the location where the video was filmed has been used for both the DVD cover and for the advert, the song is about isolation and the theme of the dvd case is the two main characters being isolated from one another. The advert has a very professional finish to it and there isn't too much writing on it clogging it up. The way that the top and bottom of the picture has been blurred and darkened to give it a cold effect.
- discuss how they promote the artist.
They have put the main singer on the front cover of the DVD case with the secondary singer on the back. The artist does not feature on the advert but this helps promote the isolation.
- discuss images/font style.
The same style of image has been used for both of the advert and the dvd case. This gives it a good overall theme of the graffiti which appeals to the younger audience. The same font is also used in both of the advert and the DVD case giving it a good running theme.
2. plan your own ideas plus upload photos/stills you use
Wednesday, 16 November 2011
Video Feedback
- The split screen was extremely effective
- Great shot variety
- The comedy was useful towards the type of song it was
- The lip syncing wasn't bad because of the speed of the lyrics
- They promote the artist successfully by by showing all members of the group when they are all together and separate in different shots
- They meet the genre conventions through the randomness of the shots within the footage
- The shot with the phone boxes was really good, good use of the fade transition
T2-40
WE LOVED IT
it meets the genre completely, group mentality, comical, selling the artist.
quirky, 'lads day in cambridge'
Fashion meets the genre.
Timed well, lip synced well.
really liked the split screening, and the multiple split screening, all the timing for the cuts was brilliant and fit in really well with the song.
Like how the end finished how it started but in rewind.
There's no narrative but there didn't need to be one because the lyrics and genre was all random and so that made the video interesting.
The only thing we would do differently, would be to add a bit more commitment to the signing.
T239
GOOD
Used loads of different techniques
Different camera angles
effective use of lighting and locations
fits with genre
appeals to the conventions
really enjoyable
Split screens
BAD
drags a little later in the song
camera is a bit shaky some times
ITS GOOD
T2-38
Good:
- Great shot variety
- The comedy was useful towards the type of song it was
- The lip syncing wasn't bad because of the speed of the lyrics
- They promote the artist successfully by by showing all members of the group when they are all together and separate in different shots
- They meet the genre conventions through the randomness of the shots within the footage
- The shot with the phone boxes was really good, good use of the fade transition
T2-40
WE LOVED IT
it meets the genre completely, group mentality, comical, selling the artist.
quirky, 'lads day in cambridge'
Fashion meets the genre.
Timed well, lip synced well.
really liked the split screening, and the multiple split screening, all the timing for the cuts was brilliant and fit in really well with the song.
Like how the end finished how it started but in rewind.
There's no narrative but there didn't need to be one because the lyrics and genre was all random and so that made the video interesting.
The only thing we would do differently, would be to add a bit more commitment to the signing.
T239
GOOD
Used loads of different techniques
Different camera angles
effective use of lighting and locations
fits with genre
appeals to the conventions
really enjoyable
Split screens
BAD
drags a little later in the song
camera is a bit shaky some times
ITS GOOD
T2-38
Good:
- SWANS
- Loads of variation in camera angles
- Lip synced reasonable well for the pace of the song.
- Ducks.
- Split screens used really effectively
- Ducks
- Colour correction on the police-car scene
- Randomly brilliant, no real story which worked well
- Swans..
- More Swans..
- Two swans in one shot..
- THE POODLE.
- Use of de-focussing camera
- Good use of camerawork, zooms, pans, tracks.
- SWANS.
Improvements:
- One split screen looks slightly odd with one addition
- The telephone box shot duration was a bit long but good effect.
- Some lighting is too contrasting
Our Response To Feedback
We agree with the criticism particularly that some of our shots are too shakey, however we feel that some of these shaking shots add to the variety in our video. We're very happy that the animals are appreciated, as we thought these shots added to our video alot. We are glad that people understood the lack of narrative in our video, as the song offers no narrative either. Also that the lip syncing was very hard to do, people seem to think it was satisfactory!
Monday, 14 November 2011
Diary Entry. Monday 14th November.
Today was our last day to edit!
We have now edited all or footage and we will now upload it to our blog. We have taken all the advice our other classmates and all our teachers have given us and tried to improve our video for the final cut. We feel it has gone very well today and we are ready to upload it.
We have now edited all or footage and we will now upload it to our blog. We have taken all the advice our other classmates and all our teachers have given us and tried to improve our video for the final cut. We feel it has gone very well today and we are ready to upload it.
Wednesday, 9 November 2011
Diary entry. Wednesday 9nd November
Today we are uploading the video footage we filmed on monday, we hope there is enough footage to fill the other few minutes of music.
After sending an email to Everything Everything we did get a reply however it wasn't as helpful as we had hoped. We asked them what message they were trying to portray in their song 'Schoolin'. We did this over facebook & one of their other fans posted a video where the band talk through each other their songs. We had already watched this video previously so this wasn't too helpful to us, however we appreciated their reply.
We hope to edit some more of our video today.
After sending an email to Everything Everything we did get a reply however it wasn't as helpful as we had hoped. We asked them what message they were trying to portray in their song 'Schoolin'. We did this over facebook & one of their other fans posted a video where the band talk through each other their songs. We had already watched this video previously so this wasn't too helpful to us, however we appreciated their reply.
We hope to edit some more of our video today.
Monday, 7 November 2011
Diary entry. Monday 7th November.
Today we had our teacher watch our video to give us some constructive critisism. Essentially we were told to film more lip syncing and make use of more advance editing techniques.
After hearing this advice we starting creating ideas for different editing possibilities and quickly set out our footage to create some split screens, over the reoccurring whistling in the song.
We are filming tonight after college and this will be our final chance to film. We understand that we will be very rushed tonight, having to film 2 minutes worth of footage, as it gets dark very early.
After hearing this advice we starting creating ideas for different editing possibilities and quickly set out our footage to create some split screens, over the reoccurring whistling in the song.
We are filming tonight after college and this will be our final chance to film. We understand that we will be very rushed tonight, having to film 2 minutes worth of footage, as it gets dark very early.
Thursday, 3 November 2011
Diary entry. Thursday 3rd November
Today we took our critisism from our peers into consideration and tried to correct some of the issues with our video.
After planning where and when we will film more lip syncing we left the classroom to go to film more footage of singing, drumming and whistling, including other 'random shots'. However unfortunately some of our footage was deleted, or not uploaded. We intend to upload the remaining footage next lesson.
After planning where and when we will film more lip syncing we left the classroom to go to film more footage of singing, drumming and whistling, including other 'random shots'. However unfortunately some of our footage was deleted, or not uploaded. We intend to upload the remaining footage next lesson.
Wednesday, 2 November 2011
Feedback from other students
Good feedback:
Criticism:
- Lots of shot types, angles and distances
- Good Location
- It is a fun video
- Interesting to watch
- Clothing is good
Criticism:
- Not enough lip syncing
- Sometimes a bit too random
- Some cuts aren't that smooth
- Could have more of a narritive
- Keep more footage of the band
- Make each band member have a character
Thursday, 20 October 2011
Research into filters and special effects.
Blur, Border, Glow, Colour Correction, Channel, Distort, Image, Key, Matte, Perspective, Quicktime, Sharpen, Stylize, Tiling, Time, Video. These are all types of video filters which are used to make the footage more interesting and put a nice affect over the top of the original footage.
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